GOFRESH Mobile Music Europe's First Mobile Music Label Sells 1 Million Ringtones
One year after its foundation, GOFRESH Mobile Music - the music label focusing on digital music for mobile phones - expands to the UK. After a more than successful year with very good sales results of polyphonic ringtones with voices in Germany, Italy and Spain, GOFRESH Mobile Music now opens an office in London.
The rising quality of mobile handsets enables a steadily rising quality of ringtones. Modern mobile phones do not longer support monophonic ringtones. In the medium term, nearly all handsets will support the download of polyphonic ringtones. Digital music combined with voices is now state-of-the-art. The biggest advantage of polyphonic ringtones with integrated voice samples in comparison to MP3-files is the data volume. A polyphonic ringtone has a size of 10 to 20 KB, a MP3-file approx. 500 to 3000 KB. Thus the download of a polyhonic ringtone is much faster - and in particular cheaper for the enduser.
In May 2003 GOFRESH Mobile Music was founded by the Mobile Entertainment specialist GOFRESH (Munich/Germany). The GOFRESH team, veterans in Mobile Business from Finland, Austria and Germany, made a completely new approach to music on mobile phones. Antonio Vince Staybl, Managing Director GOFRESH: "It is very important for us to offer up-to-date songs that meet the zeitgeist. We do not want to convert good 3.5 minute songs that were recorded in a studio months ago. We sign artists who create ringtone music especially for the needs of the mobile phone user."
"The speed is what makes the difference: Within 24 hours an idea can be released as ringtone and offered for download.", says Jukka Saarelainen, the Finnish Head of Development. "In contrary to music CDs, we will realize and market good ideas within hours. The music market will accelerate with the mobile phone as the stimulating factor."
For musicians and producers GOFRESH Mobile Music also has advantages: The share per sold ringtone is often higher for the artist than the share from a Single-CD. The GOFRESH Mobile Music Label has already signed 20 artists. GOFRESH is looking forward to receiving inquiries from artists who want to shape the future of digital music in Europe.
About GOFRESH
In May 2003 GOFRESH Mobile Music was founded in Munich (Germany) as business division of GOFRESH. GOFRESH Mobile Music develops, produces and markets advanced polyphonic ringtones with voices for 2.5 and 3G mobile phones.
GOFRESH is operating in the field of mobile telecommunications. Innovative, user friendly Mobile Entertainment products (music, videos, pictures, games, applications) on highest technical level are in the focus of the GOFRESH business activities. GOFRESH partners are leading European operators and Mobile Entertainment companies.
Contact:
GOFRESH Mobile Music
Antonio Vince Staybl
music@gofresh.tv
www.gofresh.tv/gmm/
Tel +49 89 45867502
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